Project Management Software
Teamwork.com is in the project management space, where its competitors fight aggressively for top spots in the SERPs.
To deliver the best results, we took a two-pronged approach to the initial SEO strategy:
This gave our team the ability to:
For this engagement, Teamwork.com used the following services package with an additional project-based option:
In addition to traditional blog content, our team created a specific subfolder of scalable, templatized pages that were cost-effective to build. This optimized short-form content provided significant reach in a space that aligns with their audience's JTBD.
The combination of existing content updates and building content that targets a specific company type has resulted in consistent traffic growth and visibility in the area they want to be the go-to authority.
Overall, our teams have seen traffic to the website increase from ~177,500 organic visitors per month to ~273,000 organic visitors per month (+53%).
As paid acquisition metrics become a more important benchmark for SaaS companies, and more expensive, we closely monitor the potential value of the keywords we’re winning for our clients.
Since July 2022, Teamwork.com has seen keyword value/month growth from an estimated $275,000 to $436,000 per month.
In Teamwork.com’s highly competitive space, winning the fight for visibility means ranking content in positions 1-10 on the SERPs. Monitoring content performance to date, we’ve seen an overall increase in the number of keywords in vital positions rise from ~4,600 to ~9,850 queries.
Have questions about how our team can help yours achieve similar results?
Book a quick call and see if there is a good fit between what we offer and what you need.