This week we're joined by Andrew Capland, Founder of Delivering Value, where he provides 1:1 career coaching to Heads of Growth and advises B2B SaaS teams on product-led growth.
In this episode, Nate and Andrew cover everything from interactive product demos to effective content types they've experienced working with PLG SaaS companies.
Key moments in the conversation:
Identifying Growth Stages, Your Channels, and Hiring Well
Adam Goyette, Growth Advisor and Founder of Curdis.co, discusses ways he helps SaaS companies find the right recipe for growth - from the ways most SaaS startups initially grow to how to expand teams to hit the next phase of growth.
8 Must-Have Content Types for PLG Companies Investing in SEO [+184 SaaS Marketers Told Us Which They’d Build First]
Ever wonder which optimized content types perform best for PLG companies or which types of content are best for startups without the influence of a strong brand? Then the following article is for you.
Product-led content: What it is, why you need it, & examples to show you how to build it
Exploring what product-led content can do for your company and how you can approach it? Read on to learn more.
3 Product-Led Brainstorming Ideas That’ll Help You Drive Organic User Acquisition
Try these simple exercises to reorient your organic growth team's relationship to the product and start driving more effective results
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Helping SaaS companies with content optimization services since 2020.
